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Long lasting

wake up with perfect eyeliner

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The GuideMe Kit™

The GuideMe Kit™

140 reviews

The Easiest Eyeliner Ever. Our one-time purchase kit that has everything you need. 30 sets of Guideliners™,  3 extra sets for practice, scissors, the WingWand for precise placement, and 30 eco-friendly bamboo and charcoal-infused applicators. 30 sets of Guideliners™. Choose your colour, size and collection. +3 extra sets for practice The Scissors: For easily achieving the perfect fit. The WingWand: This innovative tool is designed for delicate handling and is transparent for precise placement of the Guideliners™. The Applicators: A pack of 30 eco-friendly bamboo and charcoal-infused applicators. Highly absorbent, designed with a precision tip. Easy Removal: When you're ready for a change, remove with any oil-based makeup remover or just a bit of baby oil and wipe away   Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $65.00 AUD
Regular price Sale price $65.00 AUD
Unit price /  per 
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The TryMe Kit

The TryMe Kit

140 reviews

Not sure which colour, size, or collection suits you best? Try them all with our TryMe Kit. What’s included: 5 sets of every Guideliner design, plus 3 extra sets to practice with Classic (Black & Brown): Skinni, Middi, Thicci Blade (black & brown): Skinni, Middi, Thicci The transparent WingWand Stainless steel precision scissors 2 packs of  eco-friendly bamboo + charcoal-infused applicators 1 full-sized EyeMatter, mattifying balm Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $69.30 AUD
Regular price $99.00 AUD Sale price $69.30 AUD
Unit price /  per 
EyeMatter™

EyeMatter™

140 reviews

Rub the mattifying balm with your ring finger and gently dab all over your Guideliner™ until you get your desired matte look. Dries clear and lasts all day. Top up the next day if necessary.    Fragrance-free.

Regular price $20.00 AUD
Regular price Sale price $20.00 AUD
Unit price /  per 
search
Close
how to apply
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Trending Searches

The GuideMe Kit™

The GuideMe Kit™

140 reviews

The Easiest Eyeliner Ever. Our one-time purchase kit that has everything you need. 30 sets of Guideliners™,  3 extra sets for practice, scissors, the WingWand for precise placement, and 30 eco-friendly bamboo and charcoal-infused applicators. 30 sets of Guideliners™. Choose your colour, size and collection. +3 extra sets for practice The Scissors: For easily achieving the perfect fit. The WingWand: This innovative tool is designed for delicate handling and is transparent for precise placement of the Guideliners™. The Applicators: A pack of 30 eco-friendly bamboo and charcoal-infused applicators. Highly absorbent, designed with a precision tip. Easy Removal: When you're ready for a change, remove with any oil-based makeup remover or just a bit of baby oil and wipe away   Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $65.00 AUD
Regular price Sale price $65.00 AUD
Unit price /  per 
visibility Add to cart

The TryMe Kit

The TryMe Kit

140 reviews

Not sure which colour, size, or collection suits you best? Try them all with our TryMe Kit. What’s included: 5 sets of every Guideliner design, plus 3 extra sets to practice with Classic (Black & Brown): Skinni, Middi, Thicci Blade (black & brown): Skinni, Middi, Thicci The transparent WingWand Stainless steel precision scissors 2 packs of  eco-friendly bamboo + charcoal-infused applicators 1 full-sized EyeMatter, mattifying balm Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $69.30 AUD
Regular price $99.00 AUD Sale price $69.30 AUD
Unit price /  per 
EyeMatter™

EyeMatter™

140 reviews

Rub the mattifying balm with your ring finger and gently dab all over your Guideliner™ until you get your desired matte look. Dries clear and lasts all day. Top up the next day if necessary.    Fragrance-free.

Regular price $20.00 AUD
Regular price Sale price $20.00 AUD
Unit price /  per 
shop The Guideliner™ expand_more
  • Shop All
  • Can't Decide? Get the TryMe Kit™
  • Get Started with the GuideMe Kit™
  • G’fills - Blade Collection
  • G’fills - Classic Collection
  • EyeMatter - Mattifying Balm
10% off
schedule
Long lasting

wake up with perfect eyeliner

eco
Vegan, sustainable

crafted from organic soy pigment

humidity_high
Wear-proof

sweat, water & smudge proof

chevron_left chevron_right
how to applyour storycontact us
search
Close
how to apply
our story
contact us

Trending Searches

The GuideMe Kit™

The GuideMe Kit™

140 reviews

The Easiest Eyeliner Ever. Our one-time purchase kit that has everything you need. 30 sets of Guideliners™,  3 extra sets for practice, scissors, the WingWand for precise placement, and 30 eco-friendly bamboo and charcoal-infused applicators. 30 sets of Guideliners™. Choose your colour, size and collection. +3 extra sets for practice The Scissors: For easily achieving the perfect fit. The WingWand: This innovative tool is designed for delicate handling and is transparent for precise placement of the Guideliners™. The Applicators: A pack of 30 eco-friendly bamboo and charcoal-infused applicators. Highly absorbent, designed with a precision tip. Easy Removal: When you're ready for a change, remove with any oil-based makeup remover or just a bit of baby oil and wipe away   Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $65.00 AUD
Regular price Sale price $65.00 AUD
Unit price /  per 
visibility Add to cart

The TryMe Kit

The TryMe Kit

140 reviews

Not sure which colour, size, or collection suits you best? Try them all with our TryMe Kit. What’s included: 5 sets of every Guideliner design, plus 3 extra sets to practice with Classic (Black & Brown): Skinni, Middi, Thicci Blade (black & brown): Skinni, Middi, Thicci The transparent WingWand Stainless steel precision scissors 2 packs of  eco-friendly bamboo + charcoal-infused applicators 1 full-sized EyeMatter, mattifying balm Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $69.30 AUD
Regular price $99.00 AUD Sale price $69.30 AUD
Unit price /  per 
EyeMatter™

EyeMatter™

140 reviews

Rub the mattifying balm with your ring finger and gently dab all over your Guideliner™ until you get your desired matte look. Dries clear and lasts all day. Top up the next day if necessary.    Fragrance-free.

Regular price $20.00 AUD
Regular price Sale price $20.00 AUD
Unit price /  per 
search
Close
how to apply
our story
contact us

Trending Searches

The GuideMe Kit™

The GuideMe Kit™

140 reviews

The Easiest Eyeliner Ever. Our one-time purchase kit that has everything you need. 30 sets of Guideliners™,  3 extra sets for practice, scissors, the WingWand for precise placement, and 30 eco-friendly bamboo and charcoal-infused applicators. 30 sets of Guideliners™. Choose your colour, size and collection. +3 extra sets for practice The Scissors: For easily achieving the perfect fit. The WingWand: This innovative tool is designed for delicate handling and is transparent for precise placement of the Guideliners™. The Applicators: A pack of 30 eco-friendly bamboo and charcoal-infused applicators. Highly absorbent, designed with a precision tip. Easy Removal: When you're ready for a change, remove with any oil-based makeup remover or just a bit of baby oil and wipe away   Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $65.00 AUD
Regular price Sale price $65.00 AUD
Unit price /  per 
visibility Add to cart

The TryMe Kit

The TryMe Kit

140 reviews

Not sure which colour, size, or collection suits you best? Try them all with our TryMe Kit. What’s included: 5 sets of every Guideliner design, plus 3 extra sets to practice with Classic (Black & Brown): Skinni, Middi, Thicci Blade (black & brown): Skinni, Middi, Thicci The transparent WingWand Stainless steel precision scissors 2 packs of  eco-friendly bamboo + charcoal-infused applicators 1 full-sized EyeMatter, mattifying balm Note: These are NOT stickers but they do contain an extremely thin layer of latex-free, cosmetic grade, medical grade adhesive that is acrylic based and is FDA compliant. Contains soy. Visit here for more product info.

Regular price $69.30 AUD
Regular price $99.00 AUD Sale price $69.30 AUD
Unit price /  per 
EyeMatter™

EyeMatter™

140 reviews

Rub the mattifying balm with your ring finger and gently dab all over your Guideliner™ until you get your desired matte look. Dries clear and lasts all day. Top up the next day if necessary.    Fragrance-free.

Regular price $20.00 AUD
Regular price Sale price $20.00 AUD
Unit price /  per 
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All Products

The TryMe Kit

The TryMe Kit

140 reviews
Regular price $69.30 AUD
Regular price $99.00 AUD Sale price $69.30 AUD
Unit price /  per 
The GuideMe Kit™

The GuideMe Kit™

140 reviews
Regular price $65.00 AUD
Regular price Sale price $65.00 AUD
Unit price /  per 
visibility Add to cart
G'fills - Classic Collection

G'fills - Classic Collection

140 reviews
Regular price $45.00 AUD
Regular price Sale price $45.00 AUD
Unit price /  per 
visibility Add to cart
G'fills - Blade Collection

G'fills - Blade Collection

140 reviews
Regular price $45.00 AUD
Regular price Sale price $45.00 AUD
Unit price /  per 
visibility Add to cart
EyeMatter™

EyeMatter™

140 reviews
Regular price $20.00 AUD
Regular price Sale price $20.00 AUD
Unit price /  per 

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Join the revolution in eyeliner application here at TheGuideliner™ — the world's first Peel, Press and Seal Winged Eyeliner.

Sustainable. Vegan. Cruelty-free. From ingredients to packaging - we’re committed to conscious beauty.

NOT FOR RESALE.

HQ: Sydney, Australia.

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© 2025 TheGuideliner™. All rights reserved. TheGuideliner™ acknowledges the Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We also acknowledge the Darramuragal people (Ku-Ring-Gai council), Turrbal people (Brisbane council), Gadigal and Bidjigal peoples (Randwick council), Bidjigal people (Georges River council), Dharug people (Cumberland council), Eora people (Canterbury Bankstown council), as traditional owners of the lands on which we live and work today.  Powered by Shopify.

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Review picture
CC
Perfect Wings 💖

I’m seriously impressed with this eyeliner! I applied the Guideliner winged eyeliner last night before bed, and when I woke up this morning it was still perfectly in place. I did my usual makeup routine for work and didn’t even need to touch up my liner, it already looked flawless.

The pigment is bold, the application was smooth, and most importantly, it stayed put overnight without smudging or fading. If you’re looking for an eyeliner that can last through anything, even sleep, this is the one.🧡

G'fills - Classic Collection
Review picture
Alex Geller
For the makeup impaired girlies!

When I say I’m makeup impaired- I seriously mean it. Like even mascara is a challenge. This has been an absolute game changer! It’s so easy to apply. Only took me a couple of practice rounds to get it down. I love the skinni brown classic since I’m mostly a no makeup girlie. It just looks so classy and really boosts my confidence. Placing a second order today!

The GuideMe Kit™
Review picture
Carla
Holy molllllyyyyyyy

Look, I don’t wanna be too dramatic about this BUT buying this has been life changing. Winning lotto would be cool but perfect winged liner every single time? Just hits different.
The first time is a bit fiddly as you learn how to use them (extra sets are included in the Try Me Kits to make up for this) but by the second time you can absolutely nail it almost immediately. And they really do last for days.
I’m hooked!

G'fills - Classic Collection
Review picture
Bridget Brown
Because every angel deserves perfect wings

To say I’m obsessed is an understatement. Uneven wings have made me late to more events than traffic ever has. Guidliner fixed that. Perfect wings, zero stress, and honestly… it’s kinda fun. The founder is so genuine and passionate about what she’s created, and it shows. I love supporting a brand like this and can’t recommend Guidliner enough.

G'fills - Classic Collection
Review picture
AnnMarie Wilson
Guideliner works on old crepey eyes

While when I was younger I didn't have a real problem lining my eyes, it might've not been perfect, but it looked good. Time passed… a lot of time! I now have old eyes with crepey moving skin on my eyelids. It is a royal pain to get a decent line because of all the wonderful peaks and valleys that now exist.

I think I saw the Guideliner ads for a few months before I finally decided to try them. Yes I basically tried every other product on the market; the stamps, using felt tips etc., if it was out there I probably tried it. But these methods all took a lot of time and a steady hand, and I no longer have a really steady hand.

My first attempt with Guideliner was not put on perfect – it wasn't low enough on my eyelid, but that was my fault. It still looked good and I filled in the gap. It lasted through a night of swing dancing and sweating. In fact, I had to work to get it off that night; it honestly looked like I had just put it on, but I had things to do the next day so it had to come off.

I am amazed at this product, and you better believe I have told my age group about it! I'm sold 100% on using Guideliner. For reference I'm 68 years old.

The GuideMe Kit™
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