Lasts up to 3 days

wake up with perfect eyeliner

Vegan, soy-based

crafted from organic soy pigment

Wear-proof

sweat, water & smudge proof

Cruelty free

zero animal testing

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First time applying your Guideliner™?

Here's a Quick Tip for Perfect Placement:
Apply a thin layer of petroleum jelly where you'll position your Guideliner™—this helps it not to stick. Place your Guideliner™ where you want your wing, then once you're happy with its positioning, gently slide it off, clean your eyelid of any oils, and re-apply the eyeliner as instructed.

How to Apply your Guideliner™

How it Works

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Applying the Guideliner™ on hooded eyes

There are two ways to apply the Guideliners™ on hooded eyes, the 'Placement' and the 'Blink and Snap' technique.

You can find more tips and tricks here!

How to Remove your Guideliner™

When it's time to wave goodbye to your wing, simply apply your favourite oil-based remover — think baby oil, coconut oil, or Vaseline®. Allow it to sit for thirty seconds to dissolve your Guideliner™, then gently wipe away with a makeup wipe or a soaked cotton pad. Planning to re-apply? Give your face a quick cleanse to remove any oily residues, and you’re ready for a fresh flick!

You can find more tips and tricks here!

Check out our guide for the correct placement of your Guideliner™.