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Lasts up to 3 days

wake up with perfect eyeliner

Vegan, soy-based

crafted from organic soy pigment

Wear-proof

sweat, water & smudge proof

Cruelty free

zero animal testing

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Correct Placement

The ‘belly’ of the wing needs to sit at the end of your eye.

If you have hooded eyes check out our tips and tricks video.

Your Questions,

answered.

What's the difference between the Classic Collection and the Blade Collection?

The Classic Collection is our cat eye look with a subtle flick lift.

The Blade Collection is our sharp and straight look.

Don't forget, you can customise any of our Guideliners™ by trimming them or you can extend your flick by following your Guideliner™ with your favourite eyeliner!

What's included in the GuideMe Kit™?

The GuideMe Kit™ is a one time purchase and each kit includes:

Thirty Guideliners™, allowing you to choose from various colours, sizes and collections.
A pair of stainless steel specially curved Scissors for any custom tweaks.
Our handy transparent WingWand for precise placement.
Ten 100% natural pure cotton, charcoal infused applicators to secure them in place for up to three days.
Plus, three extra sets of Guideliners™ for you to practice!

What's included in the Guideliner refills?

30 sets of Guideliners™ and 10 applicators.

What's your Satisfaction Guarantee?

We want you to feel confident in your purchase, even if you’re trying TheGuideliner™ for the first time. We understand that perfectly placing your Guideliners™ can take a few tries, which is why we offer a no-worry replacement program. If you use up your Guideliners™ while practicing, we’ll gladly send you a free replacement set so you can keep perfecting your technique.

Terms & Conditions:

This offer is limited to one replacement set per customer.
The replacement applies only to the initial purchase of The GuideMe Kit™ or the Guideliner™ refills and is valid within 30 days of receiving your order.
Proof of purchase and a brief description of the issue may be required.

We’re committed to making sure you love your results—no risk, just confidence!

What are the Guideliners™ made out of?

Our Guideliners™ are made with 100% organic, vegan soy-based pigments. See here for a full ingredient list.

How long will one set of Guideliners™ last me?

Each GuideMe Kit™ and Guideliner™ refill includes 30 sets of Guideliners™, giving you up to a 3-month supply if worn daily (each lasts up to 3 days). With an infinite shelf life, our Guideliners™ never lose pigment, dry out, or harbor bacteria—store them in their tub, and they’ll last as long as you need!